Pioneering Engineering Excellence in EA SPORTS FC

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Jinsong Li, the Head of Engineering for EA SPORTS FC, brings nearly 25 years of experience with Electronic Arts (EA). Over his extensive career, he has made significant contributions to various EA SPORTS titles, including NBA, NHL, and baseball games, developing his expertise in gameplay, AI, and rendering. This rich background informs his leadership style as he steers the engineering team toward innovative solutions for the EA SPORTS FC franchise.

The engineering team plays a crucial role in translating creative ideas into technical realities. By collaborating closely with designers and artists, they manage everything from rendering and gameplay mechanics to progression systems. While other teams focus on the ‘what’ and ‘when’ of projects, Li emphasizes that it’s the engineers who tackle the ‘how’—ensuring the game runs seamlessly, looks visually impressive, and provides players with an immersive experience.

One of the key features developed by Li's team for EA SPORTS FC 25 is "Rush," an exhilarating 5v5 mode integrated into Ultimate Team™, Clubs, and Kick-Off. This mode enables players to partake in fast-paced matches with smaller squads, allowing up to three friends to team up, each controlling a player. The design of Rush aims to foster a more personal and interactive gameplay atmosphere, equipped with unique communication tools to keep the action dynamic and engaging.

For Li, the most fulfilling part of his role is the knowledge that his work impacts millions of players around the globe. He recalls his initial interview with EA SPORTS, where he expressed a dream of creating something enjoyed by a vast audience. Working on the FC franchise has transformed that dream into reality. He also appreciates EA SPORTS' collaborative and forward-thinking culture, which encourages team members to learn, grow, and take on new challenges. This environment not only promotes skill development but also offers numerous opportunities for career advancement across EA’s global studios.

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